This article was originally published here - web designing trends in 2020
Like most things, what’s hot in web designing keeps changing with time. Web design that was trendy and beautiful in 2018 & 2019 is definitely not going to stay the same in 2020, and likewise for the upcoming years. Keeping up with web designing trends every year will help you keep your website looking modern and professional.
If you are running an online business or thinking to start one through a website in 2020, then you must be aware of the web designing trends for 2020. In this blog post, we will discuss the top 5 web designing trends for 2020 that can make your website stand out from the rest.
Minimalism is not a new concept in web designing but it is still the most effective one. With the rise of wearable devices like smartwatches, web designers in general, are thinking smaller. However, this directly affects the navigation, the glue that holds a website together. Over the last few years, website navigation has been getting simpler and easier to accommodate the large flock of smartphone users. The less users have to move around on a website, the more time they are immersed in the site.
Great minimalist web design involves using fewer buttons, hiding the navigation bar, and limiting the number of colors used. Only the most essential pages are included in the primary menu, whereas secondary links are relegated to areas like the footer and sidebar.
The Layer site is a beautiful example of minimalist design with its navigation tucked away under a hamburger menu icon:
When opened, the pop-out menu follows the trend of less-is-more. It has a short and simple-to-navigate list of links surrounded by a bunch of white space:In 2020, designers are not only focusing on removing unnecessary details and decorations but also using maxi typography to make a strong statement. The idea is to grab the attention of users with catchy taglines written in bold and creative fonts. The Cowboy website demonstrates this perfectly:
3D visuals have always been amusing and delightful to watch. Earlier, it wasn’t a mainstream due to technology constraints and expensive pricing. But today, creating a 3D animation is as easy as creating a social media account. 3D illustrations are the best way to create an immersive experience for your site. Interactive 3D designs are not only visually appealing but also encourage users to stay longer on the site.
This A-o Design website is a superb example of using 3D illustrations. The animated character moves along the different egg-looking shells as you scroll through the menu. Check out the website to get a surreal experience.
Along with 3D illustrations, video background is one of the most effective website designing trends of 2020. If 3D animation is an eye-catching element, then a video playing in the background of a site looks way too cool! Websites with great video utilization have a much better chance to be ranked among the top website designs. Video background on the home page gives a good first impression to website visitors and it is the most effective way for grabbing the attention of any visitor on your website.
Take a look at this OEFEDERAL website which uses video background to perfection:
If you want your website to stand out in the already crowded online marketplace, you need to know and employ the latest web designing trends. One such trend of 2020 is to use a feature like non-traditional scrolling. It gives your website navigation a new touch and keeps the users interested. If you want your website to trend then, you will have to let go of the traditional ways.
Non-traditional scrolling can be your go-to web designing trend of 2020. Generally, there are four types of non-traditional scrolling that you can add to your website designing. You can go for long scrolling, fixed long scrolling, infinite scrolling, or tasteful parallax scrolling. Many leading websites are using this feature to cut through the competition.
See an example of parallax scrolling to understand the concept clearly:
As we are progressing in 2020, we are seeing that web designing is becoming bolder and daring. Web designers are not shying away from using bold colors, bold text, gradient patterns, etc. Bold color is the most interesting web designing trends of 2020 as we put a lot of thoughts when we have to make a pair of two colors.
Bold, bright, and saturated colors can make your brand look different from the rest of the companies who have been using soft neutrals over the past many years. Using bold colors also goes hand-in-hand with minimalism. A combination of both can really make your website stand out.
Let’s take an example of the renowned American company Bose, that sells premium audio equipment. As you can see the website showcases multiple bold colors used together and yet they look so visually appealing to the eyes.
Last, but not the least, dark mode is one of the coolest web designing trends of not just 2020 but for many years to come. The dark mode is no more limited to social media apps, it has made its way to websites also. Dark mode web designs not only look ultra-modern but also make colors and design elements pop out without putting a lot of strain on the eyes of users.
Since so many users spend a lot of time looking at their tiny mobile screens, it’s no surprise that they rave about the dark mode. It’s easy on the user’s eyes; which is a good thing for brands as they will be spending more time looking at their screens without worrying so much about eye strain. The dark mode of web design also compliments other web designing trends that include dark and moody color schemes along with glowing neon.
Have a look at the Envy Labs website to experience dark mode browsing of a website.
Over the years, website designing has evolved a lot and the designers continue to innovate with a new set of technologies by their side. The web designing trends of 2020 are embracing futurism like never before. We are seeing a lot of eye-catching websites that are using various design elements to enhance the user experience.
The five web designing trends we discussed here aren’t going away any time soon. So, unleash your creativity and make the most of these web designing trends to create that perfect website you were looking to design for years.
